McCain and Obama campaigns grapple for 'change' (AP)
AP - Invigorated by back-to-back political conventions, Republican John McCain and Democrat Barack Obama grappled for the mantle of change Friday as the fall race for the presidency took off in states teeming with the independent voters they needed to win.
If it wasn't for Laila, I wouldn't have known that mango pickle also tastes bitter. I like bitter-sweet pickles. So the revelation was a sort of triumph for me since I cajoled her to start her pickles business on web.
Laila wasn't a typical home-lady spending umpteen moments doing nothing. In fact she worked in an MNC with aplomb till she chose to attend to her year-old daughter's prickly needs whole time. That was a year back. Now that the toddler feels more at home at nearby play school, Laila has an expanse of spare time she resents spending idle. Would she join the growing tribe of work-at-home moms, I inquired. She was more than game, but preferred caution.
She has seen work-at-home moms attending mundane jobs, like taking calls, filling envelops, balancing cash flow in small outfits, selling nondescript items and suchlike. She didn't want to do any of these. "They are too ordinary for my liking", she would say. It's then I suggested that she reads the much-acclaimed e-book for work-at-home moms, "WAHM IT! The Masters Course" [http://wahm-masters.sitesell.com/PARTHA.html].
Not long after I receive an exciting call from Laila. Seeing me, she becomes more bubbly and effusive. Thanking me profusely she says the e-book is a real eye-opener for her. Although addicted to internet for sundry reasons, she hasn't imagined she can start a web business from home. WAHM IT! has dramatically changed her perception. Going through Michelle Schill's success story [http://case-studies.sitesell.com/PARTHA.html/#WAHM] over and again, Laila could feel even she can be a successful web business owner while not letting her vigil off from daily home-chores. After all, wasn't her mother a successful work-at-home mom selling homemade pickles in her childhood? Ah, pickles! A great idea for web business, Laila thought.
But Laila doesn't want to sell pickles. Why, sell the recipes, I told her. Soon Laila starts her first web business on recipes of pickles. As a busy work-at-home mom, whatever time she manages goes to improve her web business. Success trickles in as her website viewers want to know more about the pickles she wrote on. Better still they wouldn't mind paying. Laila realizes that time has come to monetize her web business efforts.
But Laila is not stopping here. "Web business is infectious", she says with a sly twinkle in eyes. I couldn't agree more. Her next plan is another info website where she intends sharing her marketing knowledge. Laila was senior marketing executive in the MNC before leaving, so marketing tidbits are well within her grasp. She doesn't stop praising "WAHM IT!" e-book (and me of course!). Because that is how she has made mark as work-at-home mom. Won't you agree?
Partha Bhattacharya is a web content writer for all needs. He owns and operates Words2Content.
